Lauren partnered with SitesGuru to support the launch of her new business, Path & Pivot, by creating custom Instagram post designs that represent the brand’s personality and message. The goal was to develop a unique social media style that could effectively communicate the brand’s values while creating a consistent visual identity.
SitesGuru created the Instagram design system from scratch using Canva, including the development of custom templates, layouts, visual elements, typography, and content structure. The templates were designed to provide a consistent foundation for future social media posts while matching Path & Pivot’s creative direction.
The SitesGuru team delivered a complete set of custom Instagram templates and post designs that give Path & Pivot a strong foundation for their social media presence. The final designs create a cohesive, professional, and recognizable brand style that can be used for ongoing content creation.